Dongfeng Forthing’s First Right-Hand Drive Model, FORTHING Friday, Makes Its Debut in Hong Kong!

On March 27, Dongfeng Forthing achieved a significant milestone with the debut of its first right-hand drive model, the Forthing Friday   , in Hong Kong. This launch not only marks Dongfeng Forthing's entry into the right-hand drive market but also serves as a key step in its global strategy, reflecting the company’s commitment to accelerating international expansion and promoting Chinese new energy vehicles worldwide.

As Dongfeng Forthing's flagship electric SUV, the Forthing Friday  plays a crucial role in the brand's transition to new energy. Until now, Dongfeng Forthing had a product gap in the right-hand drive market, which the launch of the Forthing Friday   successfully fills. Extensive resources were invested into research and development to innovate the vehicle, achieving breakthroughs in range performance, smart technology, and local adaptation to meet the diverse needs of right-hand drive market consumers.

Hong Kong was strategically chosen as the debut location due to its significance as a global financial center and free trade hub. The city’s extensive business network and diverse consumer base offer an excellent platform for showcasing new products. This launch will significantly boost Dongfeng Forthing's brand visibility and serve as a foundation for future expansion into additional international markets.

According to Dongfeng Forthing's market plans, the right-hand drive Forthing Friday   will soon be available in several countries and regions, including Macau, Malaysia, Indonesia, Pakistan, New Zealand, and others. This expansion will offer consumers around the world a new green and smart mobility option, helping to promote the global adoption of new energy vehicles.

At the launch event, Qin Qin, Head of Dongfeng Forthing’s Right-Hand Drive Market, emphasized, "Dongfeng Forthing is committed to becoming the fastest and most determined automaker in the new energy transition. Moving forward, we will continue to invest in R&D and introduce more globally competitive new energy products to deliver greater value for consumers."

The successful launch of the   Forthing Friday  marks another significant achievement for Dongfeng Forthing in the new energy sector, showcasing the company’s strength in product development and market expansion. With a focus on the growing "eco-expansion" trend, Dongfeng Forthing is deepening its global presence, striving to create "new value" for consumers worldwide. The company’s sales network now spans 80 countries across six continents, with overseas exports growing at an annual rate of over 100% over the past three years and new energy vehicle exports growing by 300%. Dongfeng Forthing is also making strides in localization, having established KD plants in the Middle East and Southeast Asia to adapt production and technology to local markets.

As the right-hand drive Forthing Friday   expands into more global markets, Dongfeng Forthing will continue to enhance its brand influence and contribute to the global growth of Chinese new energy vehicles, delivering high-quality and eco-friendly mobility solutions to consumers worldwide. This marks the beginning of a new chapter in the global competition for new energy vehicles and strengthens Dongfeng Forthing’s position on the international stage.